#CREPN 26 Multifamily Markets – Primary vs Secondary & Tertiary with John Wilhoit Jr.

J. Darrin Gross Podcast

Multifamily Markets – Primary vs Secondary & Tertiary with John Wilhoit Jr.

Multifamily Markets - Primary vs Secondary & Tertiary with John Wilhoit Jr.

John Wilhoit Jr.

National publications about rent growth, vacancy rates and appreciation can make the news about Multifamily sound GREAT all over.  The truth is; all Real Estate is local; the news in San Francisco, is not the same experience in Topeka.

Understanding the market; the demographics, characteristics of the neighborhoods are essential to any predictable outcome when investing in real estate.  Without focused local knowledge, your chance of success is random.

 

Listen to interview with John Wilhoit.

John Wilhoit has held positions with Maryland Housing Fund, AIMCO and HUD which provide him a tremendous background from which to draw from when assessing the different market tiers and their unique characteristics.

Multifamily Markets – Primary vs Secondary & Tertiary Markets

“Who” are the people in the market?

Primary Markets

  • What is population size of a Primary Market?
  • What is the Median Income?
  • How many Primary Markets are there?
  • Where are the Primary Markets?
  • What features in an MSA define a Primary Market?
  • Return on Investment expectations in a Primary Market
  • Is there mass transit?
  • Is the city walkable?

Listen to interview with John Wilhoit.

Where are the 24 Hour Cities?

Secondary Markets

  • How far is a Secondary market from a Primary Market?
  • What population size determines a Secondary Market?
  • What is the employment picture?
  • Is there an Airport or Sports Team in a Secondary City?
  • What is the growth pattern like?
  • Is there mass transit?
  • Is the city walkable?

Tertiary Markets

  • How far is it from a Secondary Market?  
  • How many people live in the MSA?
  • Does rent increase in a Tertiary Market?
  • Is there a Walmart in a Tertiary Market?

Frontier Markets

  • What opportunities exist in the Frontier Marketplace?

Exclusive for our listeners!

Listen to receive a free full-length eBook from our guest and best-selling Author John Wilhoit.  No strings attached!

About the Author

J. Darrin Gross

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J. Darrin Gross is known to his clients & prospects as the most trusted insurance adviser for commercial real estate insurance. He is famous for helping apartment building and commercial property owners get high quality comprehensive protection at unbeatable rates. Download a free copy of the Real Estate Investors Guide to Commercial Insurance.